Ryan Tarpley

A creative mastermind and former CAA talent manager who’s transforming the entertainment industry.

 
 
 
 
 
 
 
 
 
 
 
 
 
ryan-tarpley-personal-brand-00.jpg
 

When we had our first call with Ryan, he didn’t want a brand. With an impressive career managing the world’s top talent, Ryan is used to operating behind the scenes. Once we showed Ryan that a personal brand doesn’t need to be overly promotional, he was all in.

 

Photography

Brand identity

Website

 
ryan-tarpley-personal-brand-01.png

 

 
 
ryan-tarpley-personal-brand-02.jpg
 
ryan-tarpley-personal-brand-03.jpg
ryan-tarpley-personal-brand-04.jpg
 
 

With over a decade spent working at CAA, Ryan knew that a brand was critical for communicating his expertise without words. Taking inspiration from the colors he uses to decorate his home—blues, greys, and surprising warm tones—we created a brand identity with an undoubted metropolitan feel.

 
 
ryan-tarpley-personal-brand-05.jpg
ryan-tarpley-personal-brand-06.gif
ryan-tarpley-personal-brand-07.jpg
ryan-tarpley-personal-brand-08.jpg
 
 

It was important to us that Ryan’s brand complemented photos of his Harlem neighborhood in New York City. We kept the brand elements decidedly simple and directed our photographer to get photos showing texture, grit, energy, and—most importantly—Ryan being his naturally thoughtful self.

 
 
ryan-tarpley-personal-brand-11.jpg
ryan-tarpley-personal-brand-10.jpg
ryan-tarpley-personal-brand-09.jpg
 
 

Ryan’s website communicates only exactly what’s needed. Spanning a single page of content blocks, we used succinct copy to explain who Ryan is, why he matters, and how to engage with him. It’s straightforward and effective, just like Ryan.

 
ryan-tarpley-personal-brand-13.gif
 
 
ryan-tarpley-personal-brand-12.jpg